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Alexa’s Emerging Role in Emergency Situations

Smart speakers should excel in emergency situations. Hands aren’t free, can’t find your phone, or don’t have time to find your phone? No problem, you just need your voice. When time is against you and you have to act quick, an emergency responder could be just a shout away in any room of the house,… Continue reading Alexa’s Emerging Role in Emergency Situations

Three Keys to Building Trust in Alexa Skills & Smart Speakers

Pinpointing the source of trust was a lot easier back when a handshake and a face was the foundation of every consumer transaction. There was a person you could read and a place to bring your complaints. Now, when digital companies facilitate millions of faceless, handshake-less transactions a day the source of trust is more… Continue reading Three Keys to Building Trust in Alexa Skills & Smart Speakers

Sonic Branding is a Key to Winning on Alexa & Smart Speakers

When you think of the world’s most iconic brands, you think of the logos, the labels, the slogans, and the commercials. Louis Vitton’s print, Subway’s “Eat Fresh”, Allstate’s Mayhem character. Prominent brand assets tend to be visual assets. So how does a company carry over their valuable brand assets onto an audio platform – such… Continue reading Sonic Branding is a Key to Winning on Alexa & Smart Speakers

Can Amazon Alexa become the next big gaming platform?

Between professional gaming, the influence Fortnite has had on culture, and Angry Birds becoming a multi-billion dollar media franchise, I think it’s safe to say that parents can no longer scoff at video games. The successes have left everyone wondering where the next opportunity in gaming will be. Naturally, future-thinkers question if voice gaming on… Continue reading Can Amazon Alexa become the next big gaming platform?

The First Live Concert on Alexa… What artist will be first to tour our smart speakers?

Voice skills are supposedly the new apps. However, we’ve witnessed the debut of 80,000 Alexa skills and we still haven’t had a hit. Especially nothing comparable to the early successes on the iPhone app store like Fruit Ninja, Angry Birds, and Words with Friends. That’s why I think the first “hit voice skill” will come… Continue reading The First Live Concert on Alexa… What artist will be first to tour our smart speakers?

What it’ll take for Alexa to become the next $46 Billion App Store

The relationship between inventors and consumers has always been a touchy one. The zipper didn’t get any respect for 30 years before it became a cultural phenomenon. The creators of RFID technology are probably sitting around wondering why consumers never started using their technology in droves. Innovators and consumers cannot exist without one another. It’s… Continue reading What it’ll take for Alexa to become the next $46 Billion App Store

Alexa – Amazon’s virtual storefront with 100 million people waiting at the doors

Amazon has graced us with an impeccable vision of what shopping looks like in 2030. They’ve distributed over 100 million virtual storefronts and a personal shopper named Alexa for each person. They’ve given us the innovation that physical storefronts have needed for years with their Amazon Go stores. Either we’re too stubborn to believe these… Continue reading Alexa – Amazon’s virtual storefront with 100 million people waiting at the doors

The 3 Most Exciting Advances in Voice Technology from Project Voice 2020

Stamp collectors may come across as being from another planet. Collecting stamps is a strange, obsessive hobby. That is until you’re at a stamp convention with hundreds of collectors, at which point these other-planetary beings show that they’re a part of an entire universe. A universe where their odd ideas are actually quite prescient. A… Continue reading The 3 Most Exciting Advances in Voice Technology from Project Voice 2020